Campaigns
Recipients and reminders
Choosing recipients from several tags and segments, exclusions, and reminders for non-openers and non-clickers.
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Who gets the email
| Option | When |
|---|---|
| Everyone | All active contacts. |
| Selected tags | Several tags at once: people with any of the selected tags or with all of them. |
| Segment | One or more segments - being in any of them is enough. |
| Event sign-ups | Registered, attended or didn't show up. |
| Advanced rules | Segment-style rules without saving them. |
- Everyone gets the email once, even with several selected tags.
- Only active people count. Unsubscribed, bounced, spam complaints and unconfirmed signups are left out.
- Exclusions: Skip people with a tag, and skip people who have already bought from you.
Reminders
In the schedule step click Add a reminder. You can chain up to 3 reminders, each with its own subject.
- Choose who: didn't open, didn't click, didn't reply, or everyone.
- Set after how many days (1-30). By default the first goes after 3 days to non-openers, the next after 2 days to non-clickers.
- Type a subject or click Suggest. The content is the same as the main email unless you tick custom content.