Domain and DNS
Domain warm-up (28 days)
Why a new domain sends fewer emails at first and how the daily limit grows.
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Mailbox providers don't trust a domain that suddenly sends thousands of emails. So after your domain is verified, PingsYou raises the daily limit gradually for 28 days. The panel shows “Warm-up: day X of 28”.
| Day | 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 |
|---|---|---|---|---|---|---|---|---|
| Emails per day (approx.) | 50 | 70 | 98 | 137 | 192 | 269 | 376 | 527 |
- The limit grows by 40% a day, but never above your plan's daily limit.
- After 28 days the full plan limit applies.
- A bigger campaign is spread over the next days automatically - nothing to split by hand.
More on protecting your domain reputation: Deliverability.